We’re back with another episode of “Boss Moves & PR” where I join Stephanie Caudle, CEO of Black Girl Group, LLC and Brooke Waller, CEO of Brooke Bold Media to chat about current topics in #business and #publicrelations.
On today’s episode, we talk about how PR has changed due to the coronavirus pandemic and current events. What skills do PR pros need most right now? Tune in to find out!
8:34: How can you make your PR pitch valuable to a media outlet?
13:28: What are essential elements of a crisis management plan?
19:20: How can you advise clients to position themselves for media opportunities right now?
25:17: How has PR changed for celebrity publicists? Should Black celebrities use Black publicists?
41:01 What are the top three skills that publicists need to have right now?
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